Microsoft
and
Alphabet’s
earnings results were a tale of two clouds. Microsoft’s Azure impressed where Google Cloud disappointed and the reason behind the divergence looks to be in artificial intelligence.
Microsoft
(ticker: MSFT) and Google-parent
Alphabet
(GOOGL) compete directly in cloud computing — providing IT services remotely over the internet. The latest figures suggest Microsoft is winning market share from its rival, with analysts pointing to demand for its AI capabilities as the cause.
“We believe that heightened demand for AI services is making [Microsoft’s] Azure a significant share gainer amongst other hyperscalers,” wrote D.A. Davidson analyst Gil Luria in a research note on Wednesday.
The companies also differed in the breakdown of AI related figures they were prepared to share. Microsoft was happy to break out the AI contribution to its cloud business, noting it represented three percentage points of Azure’s overall 28% growth in the September quarter from the same period a year earlier, showing accelerated growth.
Alphabet on the other hand didn’t break out the AI contribution to its 22% rise in Google Cloud revenue, where growth slowed from the prior quarter. This fueled nervousness around Microsoft taking market share from Alphabet.
“While [Alphabet] management notes Google Cloud Platform continues to grow faster than reported results, we believe limited disclosures are creating concerns that Google lost share to Microsoft Azure,” wrote KeyBanc analyst Justin Patterson.
That’s particularly concerning for Alphabet considering that Microsoft’s cloud business is already much larger.
The question now is whether Alphabet can convince the market its cloud-computing platform will be competitive with Microsoft’s OpenAI-powered offering. Alphabet CEO Sundar Pichai said the company was just laying the foundation of the next generation of AI models that it intends to launch throughout 2024 and the company was seeing a lot of interest in the technology.
D.A. Davidson’s Luria reiterated a Buy rating and $415 target price on Microsoft. KeyBanc’s Patterson lowered his target price on Alphabet to $153 from $155 but kept an Overweight rating on the stock.
Microsoft shares were up 3.7% in premarket trading on Wednesday at $342.63. Alphabet shares were down 6.8% at $129.38.
Write to Adam Clark at [email protected]
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